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Bready or Not


Show Package Reel


This is a show that I fabricated based on the baking shows that I love to watch. Using the same segments of the Great British Bake-Off and the high energy of American baking shows, I made a show package reel and identity for a new hypothetical baking competition.

Year
Client
2022 
Independent Work
Services
Motion Graphics
Brand Identity

Stills


Concept/Inspiration
The initial colors were influenced by the direct correlation to bread and coziness. However, I shifted to a more punchy, dynamic color system to push the fun animation style of the final design.

Application
Mockup of the uniform used for the show