A Woman on the Beach
Moving Poster Design
Year
Client
Client
2022
Independent Work
Independent Work
Services
Poster Design
Motion Graphics
Installation
Print
Poster Design
Motion Graphics
Installation
![](https://freight.cargo.site/t/original/i/fa8c6969fad9db31820047796f847252e4de1182c3c833707d67bfe1ea81f416/ezgif.com-video-to-gif.gif)
![](https://freight.cargo.site/t/original/i/d969c5d1548e8c2000d5f5420ec87510b60c463b8103eb3ada0b67e130c7ccf7/ezgif.com-optimize.gif)
![](https://freight.cargo.site/t/original/i/3a750d37859d6c34ad07c4408163e2581ef2ddf431994cf4a9b0c7a983ce4d21/new_poster-01.png)
A “Moving Poster” is another term to describe an animated poster. In this project, I used the 1997 Korean song, “해변의 여인 (Woman On the Beach)”, and designed a compostion based on the music and lyrics of the song. Experimenting with digital and physical form-making and digital and physical animation techniques, this poster acts as a visual interpretation of the song, maintaining it’s liveliness and joy.
︎ Link to full video
![](https://freight.cargo.site/t/original/i/e0712e21c336cbd7c75183e91ebf4e0020f9bbe0a60efd9623251365b28e3393/mockup.png)
![](https://freight.cargo.site/t/original/i/15685b7038fbdbe42abe1ed0a105a10262fb097128f41ecf78152d4c172ea6b0/MovingPoster.gif)
Concept/Inspiration
The beginning portion of the song is very calm and reminiscent of a sunset, which I use as imagery in the beginning to translate into my final poster design. With the music, I utilize the surprise element of the song and transition into a fun composition.
![](https://freight.cargo.site/t/original/i/785ff27bcd0a106db14f8857c12a2796e33902452dc0b30c4b68699cabec1f42/Screenshot-2023-07-12-at-2.20.17-PM.png)
![](https://freight.cargo.site/t/original/i/a456bc845a36ad6f7e97bc2cb25134ece37c45f2e6bd2355190269ad0475f4ae/Screenshot-2023-07-12-at-2.20.51-PM.png)
![](https://freight.cargo.site/t/original/i/8c2d22995380b112c51b05efa3e1392bbad910d5abb5f9b4dbc6c7385cdfbc60/Screenshot-2023-07-12-at-2.21.06-PM.png)
![](https://freight.cargo.site/t/original/i/60f239b8ef0c1b50b3d8731e3d4436edcec26e4ae338e9f43fafd8d9290c81c0/Screenshot-2023-07-12-at-2.21.24-PM.png)
![](https://freight.cargo.site/t/original/i/457a038a4d7481d35f7364241b00dfb9e8727ac15393432d3627c46b982b8f59/Screenshot-2023-07-12-at-2.22.06-PM.png)
Further Exploration: Screen-Printed Posters
To expand beyond the colors limited to a CYMK print, I decided to print this design with screen printing ink to utilize more vibrant colors that are unattainable through digital printing. By separating the posters colors into CMYK, I was able to achieve more vibrancy than before. With a physical print, texture was also added to enhance the fun nature of the song and design.
![](https://freight.cargo.site/t/original/i/a3b6ba573a8cc01adf06d1b6db055d4518c280812e3e6995dc012cdc8f23deea/1-copy.png)
![](https://freight.cargo.site/t/original/i/b1825ce1bab3aee25abb8756eaeeb8c6e4223ab5b1b137fb32307d8ef56de38f/ezgif.com-gif-maker-1.gif)
![](https://freight.cargo.site/t/original/i/7a4fa612efbd70fedc2a65a13eef04e4c75269c33d72d06c928530dd8d32bfb7/4.png)